Decoding the On Demand TV Landscape

Date TBD

DOWNLOAD

7:00 PM

Session Name

Room Name
This session is going inspire you to be great!
Register

Bullet Point Copy

Sebastian Poindexter

Sr. Technology Consultant

OPENFORM

+
Text goes here
X

04

Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
Text goes here
X

12:00-1:00 PM

Main Event

Special guest presenters

Bullet Point Copy

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

Logo

Decoding the On Demand TV Landscape

A guide to streaming behaviours across Europe, Samsung TV Plus and what it means for marketers

Date TBD
REGISTER NOW
Text goes here
X
Logo

Decoding the On Demand TV Landscape

Relax and relive the moment.

WATCH NOW
Text goes here
X

What was covered

Shifts in TV viewership behaviours across Europe throughout the last year have been more evident and quicker than ever. The increase in streaming in 2020 has not only brought new and growing TV audience segments but also more viewership fragmentation which advertisers should consider when devising their media strategy in 2021 and beyond.


Take a deeper look into the streaming landscape across Samsung Smart TVs in the UK, Germany, France, Italy and Spain to learn about:


New and growing TV audience segments
Recent shifts in video on demand viewership
The rise of ad-supported streaming platforms

The opportunities that the growing appetite for more content can bring to brands and advertisers


Register to download your white paper today!

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the video by selecting it and clicking on the "Embed Options" tab on the right. Then, simply paste in the direct link to YouTube or Vimeo. Hide this element when you're finished.

 
If you would rather embed a video or stream from a different service, use the "Livestream - iFrame Block", which can be found hidden in the Layout Tab.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

What You'll Learn

Shifts in TV viewership behaviours across Europe throughout the last year have been more evident and quicker than ever. The increase in streaming in 2020 has not only brought new and growing TV audience segments but also more viewership fragmentation which advertisers should consider when devising their media strategy in 2021 and beyond.


Take a deeper look into the streaming landscape across Samsung Smart TVs in the UK, Germany, France, Italy and Spain to learn about:


New and growing TV audience segments
Recent shifts in video on demand viewership
The rise of ad-supported streaming platforms

The opportunities that the growing appetite for more content can bring to brands and advertisers


Register to download your white paper today!

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Your Hosts

Lucy Hernandez

Chief Creative Office

OPENFORM

+
Text goes here
X

Leo Di Salvo

Sr. Technology Consultant

OPENFORM

+
Text goes here
X

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
Text goes here
X

02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
Text goes here
X

03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
Text goes here
X

Our Sponsors

Contact us to learn more!

CONTACT US
Text goes here
X

© 2021 Samsung Electronics, Inc. All rights reserved.

Privacy Policy

Legal

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

[confirmation_headline]
[confirmation_messaging]
DOWNLOAD WHITE PAPER
Text goes here
X
[confirmation_headline]
[confirmation_messaging]
Add to Calendar
Text goes here
X
Share with Friends
Facebook
Twitter
LinkedIn
CONTACT THE ORGANIZER
Google   Outlook   iCal   Yahoo

RSVP

Google Icon
Google
Outlook Icon
Outlook
Apple Icon
Apple
Yahoo Icon
Yahoo